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Abstract : Attempts of Forcing Oil Production on the Eve of the Great Patriotic War
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Abstract: In this study, the problem of attempts to reorganize the USSR's oil industry on the eve of the Great Patriotic War and speed up oil production and oil refining to ensure industrialization and defense plans are investigated. The conclusion is formulated that the plans were not fully supported by financial, human, and technological resources. The reasons for the failure to fulfill the plans were strategic miscalculations, ignoring the recommendations of leading scientists and the repression against a significant number of brilliant oil specialists who restored industry in the 1920s, reconstructing it and ensuring the flow of currency through the expansion of oil exports. The measures taken on the eve of the war to reorganize the management of the oil industry, its technical re-equipment, and intensification of oil production yielded specific results. But the growth rate of production was also hindered by insufficient exploration of areas and their unpreparedness for exploitation. Before the war, Azerbaijan remained the main oil base of the USSR. The development of “Second Baku” was unacceptably slow. Keywords: Forced industrialization, technical re-equipment, oil industry, Great Patriotic War, industrialization. |
Abstract : Principles Behind Semantic Relation between Common Abbreviations and their Expansions on Instagram
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Abstract: The phenomenon of abbreviation used on Instagram is an interesting thing since the users modify the abbreviation form of expansion words making deviation from the original meaning. The principle of meaning relation between abbreviations and their expansions is used to make a change to the purposes of Instagram users. This research was aimed to describe the principle of abbreviation used in Instagram. An exploitation method was used by the technique of making screenshots and recording the abbreviation data. The results of research indicate that the principle of abbreviation consists of three forms namely inclusion, contact, and complementary. The results of this research can be very effective in understanding as well as how to use abbreviations, especially on Instagram. The Novelty of the study is in investigating the abbreviation used in Instagram. Keywords: Abbreviation, Instagram, Semantics, Social media. |
Abstract : The Determinants of Mobile Marketing Services Acceptance among Gen-Y Consumers
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Abstract: This research aims to examine the acceptance of mobile marketing services by computing the consumers’ intention towards actual use for mobile marketing services. This research’s conceptual framework is developed based on the Theory of Planned Behaviour by examining the attitude, subjective norms, perceived behavioural control, intention, and actual use. This research also strives to identify the effects of risk perception on purpose, which still an inadequacy of explanation in mobile marketing usage among Gen Y. A total of 650 questionnaires was distributed to the full-time university students of four Universities in the East Coast Region in Malaysia. The main statistical technique used in this research was SmartPLS and SPSS software. This research indicated that attitude, subjective norms, perceived behavioural control, and perceived risk tend to influence intention to use. The behavioural intention was also found to influence the actual use of mobile marketing services among generation Y. Based on the findings, the theoretical and practical implications of the study, limitation, and future studies suggestions were discussed in this research. Keywords: Mobile marketing services, Subjective Norm, Perceived Behavioural Control, Perceived risk. |
Abstract : Professional Burnout of Faculty Members of Higher Educational Institutions
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Abstract: The article is devoted to the analysis of professional burnout of the academic staff of a number of Moscow higher educational institutions. This problem most often affects residents of large cities, due to the intense rhythm of the city and lack of time for personal life, wasted on the way from home to work and back. The empirical basis of the study was the results of a sociological study conducted by the authors in 2019 on the basis of FSBEI HE Russian State Social University (RSSU), FSBEI HE Moscow State Humanitarian and Economic University (MSHEU), and FSBEI HE Russian State University of Tourism and Service (RSUTS). The problem of the deteriorated psychological state of teachers leading to professional burnout is poorly developed and causes increased research and practical interest, and gives rise to the practical need to improve the development of measures for the prevention and avoidance of burnout. All the above makes further research activity highly relevant, and may be extremely necessary in some universities. This is evidenced by the results of the study.: It is of vital importance to take measures to prevent professional burnout of the academic staff and to develop a strategy for a teacher-based approach considering personal qualities and potential. The administration should consider psychological, spiritual, and labor characteristics of teachers for the formation and distribution of individual schedules of teachers. The Novelty of the study is in investigating the professional burnout of the academic staff of an institution in Moscow. Keywords: Education, higher education institutions, academic staff, professional burnout, labor conflicts. |
Abstract : Social and Economic Analysis of Project Management for Foam Glass Production Company Establishment
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Abstract: Currently, much attention is paid to the development of new thermal insulation materials in the production of building materials suitable for use in industrial and residential premises. Foam glass is one of the most popular inorganic thermal insulation materials. Foam glass is considered as one of the most high-quality and durable heat-insulating materials. It has a number of strength characteristics, among which are resistance to deformation, compressive strength, and resistance to environmental influences. Foam glass products are resistant to heat and aggressive chemicals, they do not undergo a combustion process, do not form smoke and do not emit toxic combustion products, and are also resistant to low temperatures. The material is easy to process, which allows you to get products of any desired shape. In this regard, this article discusses the relevance of an enterprise establishment for the production of foam glass: they performed the review of the material properties, environmental friendliness, production methods, and technologies, and analyzed the presence of competitors in the Republic of Tatarstan. The main conclusions on scheduling and social and economic analysis of the planned production are also presented. The purpose of the work is the creation of an enterprise for the production of foam glass. To achieve this goal, it is necessary to analyze the Russian market of heat-insulating materials, research the sales market and draw up a marketing plan, develop a schedule for an enterprise establishment, calculate the economic justification for the proposed production effectiveness, analyze the risks of a project for an enterprise establishment using the sensitivity analysis method. Keywords: Environmental friendliness, heat-insulating material, foam glass, inorganic material, economic analysis. |